Hailing from Crouch End, Sad Boys Club draw on an amalgamation of influences. They are reminiscent of The Cure, The War on Drugs and The National, glossed with 1975-esque nostalgia. Fusing all to craft an emotive, inherently ambitious indie pop sound.
A matter of weeks ago, they released their debut single ‘Know’. Speaking about the track, frontman Jacob said, “We wrote ‘Know’ when we were 15. A lot of what we’re about is tapping into the drama and innocence of growing up. It’s a romantic apocalypse. It made sense to start from the beginning”.
Existing in various formations since their pre-teen days, the five-piece spent their formative years honing their craft in Bombay Bicycle Club’s shed; experimenting with their hand-me-down equipment. Now, with a bank of electrifying new material ready to be unleashed and an uncompromising sense of identity that far belies their youth, Sad Boys Club are ready to tackle 2018 head on.
Though so young, they have a timeless feel. With everything feeling new, Sad Boys Club are jovial yet headstrong. Starting from the beginning seems apt for Sad Boys Club for they too are starting from the beginning; barely out of the drama of growing up themselves, the boys are set to inject their reality onto the scene.