OFS | SS19

by Madison Blackwood


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Fashion September 24, 2018

At 3pm on day 2 of fashion week I found myself once again sat down in the centre of devonshire squares courtyard, this time however I was about to see a group show consisting of 6 designers. With designers debuting clothing, bags and jewellery all in one show in a range of different styles I knew I was in for a exciting afternoon show.

First out onto the runway was Melanie Jacqueline’s SS19 collection which she crafted in her Newfoundland studio by the sea. Melanie’s collections are all about feeling happy in what you are wearing and from the minute the first model stepped out onto the catwalk the whole show exuded happiness.

Bright and punchy prints mixed with classically feminine silhouettes empowered each model to beam with a smile as they walked. It wasn’t just the hugely fun and almost psychedelic prints that struck me the most it was the quality of the fabric layout, with such clean and even prints it was hard easy to see why Melanie wanted everyone to be happy about this collection.

A perfect example of this of the quality from this collection was the “go for it” bomber and pants combo that oozed good vibes.

Next up to take the runway was Tokyo Fiction. I briefly spoke to Tokyo Fiction designer Monica Nish before the show and she told me she was really pleased to be in london for the show.

There was so much character packed into this collection with its Garden of Eden/dreamland deminer flowing through each garment, with animal masks giving a nod to the biblical inspiration combined with volume sleeves the SS19 Eden collection delicately made its way onto the runway with with soft classical music easing each model into their character. Muted colours mixed with earthy tones gave the strong silhouettes wonderful depth whilst the modern hardware and fastenings proved that this collection could mix traditional techniques with modern ones to good effect.

A favourite of mine from this collection was this powerful yet subtle lace dress with strap bracing covering the chest and waist.  

The next Designer on the runway was Kumesu from the Democratic Republic of Congo. An accessories brand that embodies traditional African style with all of its handbags. Bringing some accessories to the show really helped the flow of the of the afternoon. The bags themselves all carried beautiful dark browns with light markings and patterns that just gave off an aire of luxury. Simplistic designs merged with high end materials and finishes really was name of the game with this collection.

Womenswear from Nikike Designs would take the catwalk next with the collection Hungarian haze, and given that this was the Hungarian born Niki’s first outing at London Fashion Week, I was eager to see what she had in store. The collection itself looks to promote awareness of Hungarian culture through its use of hazy floral prints that replicate heat haze. The use of light fabrics, loose cuts and flowing silhouettes layered ontop of eachother gave a unique style to this collection. The digitally printed patterns juxtaposed brilliantly with the fun floral head and neckwear.

Next up was Miizu with a wonderfully elegant SS19 collection of womenswear. Miizu designer Lilian studied Fashion in London, but started Miizu up in her home country of Malawi where she takes inspiration from for the collection. It is always so fun to see different cultures worked into collections and this was no exception here.

The collection wowed from the the first model with flattering silhouettes paired with fine patterning overlaid with larger patterns on top for a fresh approach to modern fitting. With such bright and bold patterns teamed up with lightweight materials this collection really shone with its graceful yet colourful style.

Last but not least to take the catwalk was Raw War with its unmistakable streetwear. With streetwear becoming more and more high end I was keen to see where Raw War designer Antoinette Wedia Raphael from Australia would take this collection with her urban androgynous aesthetic. With purposeful lines and cuts and in your face materials and detailing the SS19 Power culture collection really did feel powerful. Pulling off a logo print isn’t an easy feit but Raw War’s Collection managed to do it with ease and even managed to impress me with its accessories too which only went towards confirming my admiration for this brand and what it stands for.


Madison Blackwood | WRITER

Kayla Faye | PHOTOGRAPHER

Images 2, 3, 5, 7, 8, 10 & 10 credit to www.oxfordfashionstudio.com



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